In late 2019, CCI and United States Pharmacopeia (USP) worked together on Trust CoLab.

The aim was to engage with experts, using an online platform, to develop a set of alternative scenarios about the future of medicine and health care.

In Trust CoLab, more than 100 experts from around the globe developed scenarios about the evolution of trust in medicine and health care between now and 2040.

The exercise identified one potential development that quickly became quite salient: the prospect of a global pandemic leading to drastic changes in health care practices, in particular, an emphasis on baseline care provided to all. This possibility is spelled out in Scaling the Tried and True, one of the four scenarios developed in the exercise.

Read about this and the other three scenarios in the final report: "Trust or Consequences 2040."https://t.e2ma.net/click/ts1h0c/dwth4i/tc1i0r