@atomicpoet Linux has won everywhere except the day-to-day traditional desktop computing experience.
But I like your framing of this concept because it calls into question why that's a brass ring that people even want to grab. Maybe Apple and Microsoft have that well in hand and Linux should be something for people who aren't looking for a sanitized experience.
(... Still, it would be nice if I could get XMonad running on a new install without having to go back in time and reread my own blog posts ;) )