@fatboy Thanks. That'll be joining the following ad-related entries in my "The Most Eye-Opening Things I've Ever Read" blog post:

* http://zgp.org/targeted-advertising-considered-harmful/
* http://jacek.zlydach.pl/blog/2019-07-31-ads-as-cancer.html
* http://www.less-broken.com/blog/2011/11/why-ad-blocking-is-not-moral-dilemma.html
* https://marco.org/2015/08/11/ad-blocking-ethics
* https://ehsanakhgari.org/blog/2018-03-13/an-overview-of-online-ad-fraud/
* https://blog.zgp.org/notes-and-links-from-my-talk-at-rji/

(The post is at http://blog.ssokolow.com/archives/2014/04/04/the-most-eye-opening-things-ive-ever-read/ if you want to check the unrelated entries.)