I absolutely hate the "ultra processed food" discourse. You know what is ultra-processed? Blue Cheese. You know what isn't? Mackerel with dangerous levels of DDT in its flesh.
If you're worried about ingredients, worry about them rationally. Xanthan gum just isn't a problem, but sucking down sugar all day, natural as it is, def is a problem.
@ErisCaffee @quinn
Some hipster food is so ultra processed that the producers have to write
THIS IS FOOD
on it.