Curious what people make of this. Areni is a think tank "dedicated to the future of fine wine".
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@simonjwoolf First thought was "but isn't Areni a grape variety?", then "the definition is a very high bar, and rather pretentious".
At the other end of the pretense spectrum is Tesco, where some time ago fine wine was anything over a tenner - 10 GBP. I think there is happy medium somewhere.
