The VR Billboard Paradigm: Using VR and Eye-tracking to Examine the Exposure-Reception-Retention Link in Realistic Communication Environments https://www.biorxiv.org/content/10.1101/2023.06.03.543559v1?med=mas
The VR Billboard Paradigm: Using VR and Eye-tracking to Examine the Exposure-Reception-Retention Link in Realistic Communication Environments https://www.biorxiv.org/content/10.1101/2023.06.03.543559v1?med=mas