"It was not an opinion piece nor a prescriptive article, and it focused solely on year-over-year percentage increases for eggs, cereal, coffee, and some juices. The only mention of 'skip[ping] breakfast' occurred in the headline, seemingly designed to 'tantalize' readers and create anger-based engagement on social media — a clearly successful strategy known as 'engagement bait.'"
I should have guessed this was taken out of context...
"'To Save Money, Maybe You Should Skip Breakfast' WSJ Headline" by Kim LaCapria in Truth or Fiction https://www.truthorfiction.com/to-save-money-maybe-you-should-skip-breakfast-wsj-headline/