"China now wants to tell influencers how to speak and dress when live-streaming"
https://www.cnn.com/2021/08/19/tech/china-live-streaming-regulations-intl-hnk/index.html
@lupyuen So this refers to streamers "who market products on online shopping platforms".
Is there a lot of marketing going on among Chinese streamers? So if you're doing a product promotion as part of the video, then you'd be covered by these rules?
@loke Oh yes Chinese live streamers are incredibly popular with online shoppers, even in Singapore...
@lupyuen Interesting. As much as I am not a fan of the heavy-handed way in which China controls the Internet, I'm not entirely against trying to control this particular aspect.
This seems much more like marketing than regular "streaming", and marketing should probably be controlled.
