I realized that
the slogan for GitHub is
"Where the world builds software"
the slogan for GitLab is
"Iterate faster, innovate together"
The slogan for Notion.so is
"The all-in-one workspace for you and your team."
The slogan for Open Library is just
"Welcome to Open Library."
I like the unadorned manner.
Even Mastodon
https://mastodon.social/@Gargron/106620778284424430