Simon @Simonh@qoto.org

Younger you should be excited about the decisions you’re making today.

Older you should be proud of them.

The question is:
What are you doing now to make both versions of yourself happy?

#SelfGrowth #Mindset #CareerDevelopment

Sometimes, my clients are like Leo Messi - already world-class, and my job is just to make them even better.

Other times? They’re more like a team struggling to stay in the game - bleeding cash after years of slow growth and poor ROI.

I love both challenges.

Startup Job ad: “Seeking self-starter.”

Translation: “We have no onboarding process. Good luck!

Marketer: Could you remove the branded searches and then show us the ROI for the Google Ads campaigns?

Agency: 😳👇👇👇

STUPID INTERVIEW QUESTIONS.

Recruiter:
“What would you choose as your last meal?”

Candidate:
“Look, I just want to afford my last meal. That’s where you come in.”

Do waste candidates' time by asking stupid questions.

The "M" in ABM can be (is) wildly misleading.

ABM is only ONE TEAM (sales, marketing and CS) in a Holistic Account-Based GTM motion.

"We are smart enough to invent AI, foolish enough to need it, and yet still so clueless as to whether we've done the right thing."

👆 Jerry Seinfeld briefly boils down the human dilemma surrounding #AI

Adobe’s not just about Photoshop anymore. They’ve dropped a DIGITAL DRESS! Yes, you heard that right.

Can't figure out if this a gimmick or a glimpse of the future 🤔

https://youtu.be/EvGquKkSFMM?si=WIHZMtrN0BSqk6_1

Your B2B customer isn’t shopping for software; they’re shopping for progress. Talk about the real benefits, not the features.

#B2B #OutcomeOverFeatures

Just a heads up to all B2B companies out there:

A pricing page without prices isn’t a pricing page. It’s a barrier.

#B2B #Transparency

Your product’s features aren’t just a list; they’re a story of value waiting to be told.

Stop selling features; start selling a better tomorrow.

#ValueOverFeatures #B2BMarketing

Integrating Dall-E 3 with ChatGPT isn’t just a tech move; it’s a statement!

Storytelling and image generation, united at last.

Google’s Bard & Midjourney, it’s your move 😰

#AI #Integration #Storytelling

Stop viewing B2B marketing as a solo act.

For real impact, it has to sing in harmony with sales, product, and support.

Your marketing strategy isn’t just about what you put out; it’s about what the whole team amplifies. 🎯

#IntegratedMarketing #Teamwork

Quit the numbers game.

In B2B marketing, focus less on ‘how many’ and more on ‘how good.’

Quality content beats frequency.

#B2BMarketing #QualityContent

So, we’re revolutionizing thought. Again. Remember, What’s old is new, till it’s old again. 🔄

Small team, big dreams, and now an AI sidekick—what could possibly go wrong? 😬

Who loves #AI?

🚀 VCs say 'go big or go home', other people say 'stay bootstrapped and go home at 1PM on Fridays!' 💪

#StartUpLife #WorkLifeBalance

📝🎯 "To all #ContentMarketers:

Forget search volume, high-level content, and mass publishing.

Focus on search intent, targeted content, and quality.

🤣😉 Life hack: To be a LinkedIn influencer, start your post with 'People always ask me...

#InfluencerLife #LinkedInHacks"