"In endeavors like writing software, the cycle time is short. You can just try it and see if it works; if not, you have only lost a couple weeks. This doesn’t work in biology, chemistry, physics, and (non-software) engineering, where a typical project takes months to reach a go/no-go threshold and years to complete. A poor project chosen in haste can be hard to shed; inertia takes over and the sunk-cost fallacy is difficult to avoid."