Mass media let everybody know stuff quickly, but it concentrated control over what we knew. A few people got to decide.
Decentralized social media can now also let everybody know stuff quickly, but it also lets all of us decide what needs to be most known. Like word of mouth but moving much more quickly, while allowing us to check each other with replies.
@wjmaggos
Thanks for the opening...
With web navigation , a heuristic that one-click is better than two-clicks establishes itself. This axiom of optimization is scarcely conscious. It's what makes FB, Instagram, Fox ... so 'gratifying'.
'One click' is insidious, just as food manufactured 'at scale' is insidious.
Web Navigation requiring multiple clicks is getting more interesting every day!
@freeschool @wjmaggos
examples of less clicks being ~bad, promoting POVs which are binary.
When I am unwinding, I do seek the ease of one click video feeds. YT algorithm can serve up candidates. However, as mass media feeds --NYT, CNN, Disney, popular movies -- have compromised with mass-attention-gambits and authoritarianism, finding the ease of personally nourishing feeds, requires more effort.
Widening my feeds beyond Democracy Now etc, makes me spend more effort on learning, evaluating and bookmarking.
Poor tired me: it was easier during the golden era of television.
When I have the energy to track down and adapt to content which nourishes me, I am often pleased with those ~daily discoveries.
#attentioneconomy
#introduction