I have been waiting to write about this article for SO long time:
"Green Tech for Green Growth? Insights from Nordic Environmental Innovation"
recently published together with
Mikael Skou Andersen

A thread...🧵

First, this is the result of the work done under the NOWAGG project that run between 2017-19.
Yes, it took a long time to publish results, but better late than never...🤷‍♂️

In this study we started from a simple premise: achieving a "green growth" means relying A LOT on technological solutions to decouple growth and emissions — but evidence shows that bringing new "green" technologies to the market is actually not so easy...🤔

(parenthesis:

Green technology = "a tech considered environmentally friendly based on its production process or supply chain"

We chose it to match the “green growth” term and among various synonymous (“environmental technology,” “green tech” and “cleantech”...))

So why is it difficult to get more green tech? 🤔Why shortening the distance from their early conception to their large-scale adoption and upscaling remains a serious challenge?🤔We wanted to find out.

Note: there have been entire books on the topic of tech innovation and development, but we wanted an empirical study on the nordics.
Because: the nordic countries are often taken as leaders in environmental innovation - so...it would be interesting to see what happens there...

We used a mixed-methods approach: quantitative (patent analysis) and qualitative (interviews). I was not used to any of those so...it wasn't easy.

Why the patents? Because it's a proxy for innovation, and it's relatively good data. Very organised, very structured, quite easy to retrieve (after you learn some SQL...)

So we got data for all the patents submitted in 2000–2017 in the Nordic countries: 🇩🇰, 🇫🇮, 🇳🇴, and 🇸🇪 and selected the "green" ones based on an existing classification (Haščič & Migotto, 2015).

Here green patents classified according to technological domains (data from EPO).
- increasing steadily since 2000 (after 2015 the decrease is due to delays in reporting).
- but country-specific tech development pattern (strongholds or preferred areas)

So far so good, we get the big picture: a lot of green tech development going on in all countries, with country specific differences in the type of techs developed.

But we don't know the details of this picture....

So we went qualitative: interviews. 🎤📘🎤📘🎤📘

Conveniently, patent data include names of inventors... It's a gigantic phonebook...but without phone numbers ☹️
So we found the mails/phone numbers of about 200 inventors. Contacted them. Interviewed > 40.

What did we ask? In simple terms, to tell us a story of their technology, what went well, what went wrong, and why. Then we made a qualitative content analysis to summarise findings.

And here the result, we were able to find a structure that fits basically all stories and described the "life cycle" or "journey" of a green tech from conception to market. 7 steps influenced by 4 factors: Organisation, Funding, Technology, Market.

Not surprisingly, this scheme fits previous theories about innovation and the different steps in technology development (there are several models in the literature about this...).

So what is the new stuff here?????

The new stuff is that we have now a pretty good picture of what is happening in the Nordics when it comes to green tech development. And all the juicy details are in the paper and I can't possibly summarise here. Some key points.

☑️The process of environmental innovation is COMPLEX. One does not just...bring a green idea to market. This journey is complicated by several obstacles, technological, organisational, economic, political.

☑️If you think technology is going to save us, you have to arm yourself with patience. Green tech development takes LONG time. The scales are HUGE. The money is SCARCE. The failure rate HIGH.