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Stephen Jay Gould once stated that human cultural evolution is Lamarkian rather than Darwinian. Lamarkian can be a trigger word for some biologists so I will refrain from defending it. There are differences. Cultural transmission is much different than genetic transmission and the method of transmission is different, not discrete like genes, there is no evidence of memes like Dawkins has suggested. In addition, there are no lineages as such. Darwin had no idea of transmission either. Dawkins's attempt at memes is based on the fact that humans are biological entities subject to Darwinian evolution and culture is a human phenotype and thus is subject to Darwinian evolution. This idea has been accepted and rejected at different times by the social sciences, mainly because of the stigma of Social Darwinism and the failure of Darwinian Evolution to provide coherent answers. Yet, culture is still a biological artifact, like an ant hill is a biological artifact so somehow this conceptual gap needs to be closed.
Lewens, Tim. “Cultural Evolution.” In The Stanford Encyclopedia of Philosophy, edited by Edward N. Zalta. Metaphysics Research Lab, Stanford University, 2020. https://plato.stanford.edu/archives/sum2020/entries/evolution-cultural/.