I often hear people saying how good UK plugs are. They are OK but have their problems at high currents as the internal fuse gets hot and can melt the insulation and connections.
This example is 9 months old and was used a couple of days a week for car charging - load was about 12A.
The Bussmann fuse in this good quality plug cooked everything and ended up welding the plug into the socket with the heat.
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Surely, if the cable was flipped over, the Live (brown) would be closer to the live connector (near the fuse) the neutral (blue) would be near to its respective pin and the earth (yellow / green) the same.
I have inserted the colours to help any non UK readers with the colour coding.
@zleap yeah, probably would be better. I've twisted it round on the new plug.