Back in the late 80's there was a shower gel advert from neutralia, that showed a womans nipple for a very short amount of time, (blink and you would miss it) it caused a flood of complaints, I was about 13/14 at the time, so paid extra attention to said advert. We went to France on Holiday, and the French version of the same advert showed the full breast and nipple for far longer than the UK (clearly edited) version. I can imagine the uproar that would have caused here, btw, if you cause a fuss, you bring attention to what has happened / being shown.
Then again the French and other nationalities have a completely different attitude towards nudity.