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🔴 **Losing our voice? Fears AI tone-shifting tech could flatten communication**

Robert Booth

_Prof Rob Drummond, a sociolinguist at Manchester Metropolitan University, said: “We are giving control of forming our identity to a machine. It is creating an extra layer of inauthenticity to this identity creation. I do wonder if longer term people are going to react against that.” He described automatic tone changing as “the ultimate superficiality”._

🔗 theguardian.com/society/2024/d.

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