Far too few tech companies grasp the concept of families.
Eg some mail providers like Fastmail and Proton have a price that's OK for one person but becomes prohibitive if I want to bring the rest of my household along, which I'd need to for it to be worthwhile. So I don't make the purchase.
Meanwhile Microsoft, Apple, & Spotify all get that they need to offer a bundle pride for 5 accounts to catch that business.
@wiredfire I couldn’t agree with you more! It’s an easy problem to solve that’s not being tackled.