I think there is certainly a need to help people either host their own instance, either via managed hosting (what https://masto.host/ are doing) or helping people find hosting and set up a domain and instance,
But it needs to be affordable for people, perhaps also need to help people develop the skills to do that via teaching, so as companies or at least small businesses take up Mastodom they can find people with a) the skills to host an instance but B) they have the knowledge of the culture here so that can be successful.
Do so by using privacy friendly DNS and other services as in not cloudflare.