🏴󠁧󠁢󠁥󠁮󠁧󠁿 **Revealed: How mass tourism helped England after the Black Death**

"_The new investigations into the management and economics of the medieval pilgrimage industry has revealed that each major pilgrimage centre (often cathedrals) would seek to market their ‘pilgrimage offer’ only around four times a year - so as to deliberately concentrate mass tourism in their specific town into a manageable series of very short seasons._

_This maximised efficiency and profit, while minimising mass tourism’s impact on normal ecclesiastical life._"

https://www.independent.co.uk/news/science/archaeology/black-death-tourism-middle-ages-b2578715.html

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